Branding with purpose. Marketing with strategy. Creativity all around...and within.

I help brands define, position, and grow through strategic branding, creative solutions, and hands-on execution, working as an extension of your team.

I don’t just create strategies; I embed myself in the process, ensuring every brand action is aligned, intentional, and impactful. By integrating creativity, strategy, ai and execution, I build brands from the inside out, making sure every touchpoint is cohesive, consistent, and leaves a lasting impact.

I help your brand stand out and thrive. I am your brand’s right hand in strategy, execution, and impact.

  • I am your brandβ€˜s strategic extension

    Your brand, your team, with extra strategic power. I integrate directly into your team to provide hands-on brand strategy, execution, and project management. Whether you need a branding specialist on demand or a long-term partner, I bring expertise with flexibility, agility, and seamless collaboration, just like one of you.

    / Seamless alignment with your company’s culture and vision
    / Fast execution without unnecessary bureaucracy
    / Branding project management with structure, clarity, and efficiency

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  • Whos is Mariana Cerca Miguel

    Who I am & what have i been doing

    More than experience. Vision, creativity, and strategy in action.

    I blend strategic thinking, creative vision, and hands-on execution to transform brands. With a background in branding, marketing, and AI-driven insights, I help businesses shape identities that stand out and connect.

    / 15+ years of expertise across industries
    / A fusion of branding, marketing, and AI strategy
    / An integrated approach to brand growth as an extension of your team

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  • My services

    What I do & which problems i can solve for you

    From brand strategy to execution, I turn vision into impact.

    I help businesses craft strong brand identities, refine positioning, and execute marketing strategies that drive engagement. Whether launching, rebranding, or scaling, I ensure every brand action has purpose and power.

    / Brand strategy & positioning with a data-driven edge
    / Creative execution that balances aesthetics with performance
    / End-to-end brand managementβ€”from idea to impact

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  • My contacts

    LetΒ΄s connect & take your brand to the next level!

    Let’s build something great, strategic, impactful, and built to last for your brand.

    Every brand has unique challenges and opportunities. Whether you're a business looking to refine your positioning, a startup ready to scale, or an agency seeking a strategic partner, let’s explore how we can collaborate to create meaningful brand impact.

    / Your brand’s next move: strategy, execution, or growth
    / How to position your brand for lasting success
    / Ways we can work together to make it happen

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β€œBranding is the sum of all the experiences a customer has with a brand and the story it tells, driven first and foremost by a clear and well-defined purpose, rooted in authentic values, and continuously communicated and projected through various actions over timeβ€”creating a deep emotional connection with its audience.”

β€” Mariana Cerca Miguel on Podcast Marketing por Idiotas

GUEST APPEARANCE

The one about creativity in AI

After writing my article on good taste in AI-driven creativity, I was invited to discuss the topic on the podcast Marketing por Idiotas. You can listen to the episode.

Special good taste in AI-driven creativity with Mariana Cerca Miguel

The one all about branding

In this episode, I was invited to talk about branding on the podcast 'Marketing por Idiotas'. Listen to the episode!

Special branding & user experience with Mariana Cerca Miguel

 

BRANDING & BEYOND.

Branding & Beyond isn’t just a blog. It’s where I break down branding, marketing, AI, and innovation with a sharp, unfiltered perspective. Fresh insights, real-world case studies, industry news, and whatever grabs my attention. No fluff, just substance.